Bespoke AI tools for solo business owners
You have two jobs. Let's get rid of one.
Your business demands you work in ways that don't match how your brain actually operates. Spreadsheets when you think in voice notes. Typed quotes when you work with your hands. Systems designed for someone else's brain. I build bespoke AI tools around how YOU work — not the other way round.
Steve
Ex-Google · Ex-Microsoft · 11 Years Tech Consultancy
TL;DR
I build bespoke AI tools for solo business owners in 5–10 days, for £495, with a 30-day money-back guarantee if you're not saving at least 3 hours a week.
"I'm genuinely astounded at just how quickly you can make the exact thing that I need."
— Harriet
Sound familiar?
If you work for yourself, at least one of these will land.
You're earning good money. It doesn't feel like it.
The work pays. But half your time disappears into work that doesn't — quoting, invoicing, chasing, bookkeeping. You want to work less and earn more. Not through hustling harder. Through getting rid of the stuff that doesn't pay.
You're one person doing the work of four.
No team to hand things to. Just you — switching between being brilliant at your work and forcing yourself into a completely different cognitive mode for the back office. The context-switching alone is exhausting.
Your brain doesn't fit the tools. And it's not your brain's fault.
You're a verbal thinker forced into spreadsheets. Hands-on but expected to type. You've tried apps and systems — they were almost right, but not quite. Not because you're bad at tech. Because they were designed for a different kind of brain.
You don't need another app. You need something built for you.
You don't have time to learn platforms or watch tutorials. You want someone who gets how you work, builds the thing you actually need, and hands it over done. That's it.
The Brain-First Build
A bespoke process. Three steps. Working in days, not months.
I diagnose why other tools haven't worked
A free call where we figure out what's really going on. Not just what takes time — but why you haven't been able to fix it. How you naturally work. What your brain does brilliantly and where it hits friction. This is the bit nobody else does.
I build around you
Voice-first if you think out loud. Mobile if you're in the field. No spreadsheets if spreadsheets make you glaze over. The tool gets built to match your brain — not fight it.
You breathe
I deploy it, walk you through it, and we iterate for 30 days — because you only know what you really want once you start using it. The quoting that took your evening? Done in two minutes. You finish work. And you're actually finished.
Real tools. Real people. Real time back.
The voice note that replaced two hours of admin
The problem
A self-employed professional was losing track of daily achievements across a hectic week. Important wins were slipping through the cracks, and turning those into social media content meant hours of end-of-week review — the kind of structured, sit-down-and-type admin that never happened.
What I built
A Telegram-based capture tool. No typing, no logging in, no opening a spreadsheet. Just send a quick voice note during the day — 10 seconds, done. Behind the scenes: audio gets transcribed, AI identifies what matters, tags and categorises everything, and stores it automatically. Every Friday, a summary email arrives with the top three achievements of the week and ready-to-post content ideas.
The result
Daily logging went from "I'll do it later" to a 10-second voice note. Weekly review time dropped from 2+ hours to zero. Content ideas generated automatically. The tool works the way the person naturally communicates — by talking.
Why this was built this way: They're a verbal processor. Asking them to type structured notes at the end of the day was asking them to work against their natural cognitive style. A voice-first tool matched their brain.
The tradesman who stopped working until 9pm
The problem
A tradesperson was spending 5+ hours every week writing up quotes after long days on the job — sitting at the kitchen table at 9pm, formatting documents, when he should have been with his family. The quoting was the back-office hat he hated most.
What I built
An automated quoting tool that turns quick job notes into professional, ready-to-send quotes. Capture the details on site, on your phone, in the way that comes naturally. The tool handles the formatting, the calculations, and the professional presentation.
The result
5+ hours saved per week. Quotes sent same-day instead of days later — which means faster responses and more jobs won. Evenings reclaimed.
Why this was built this way: He works with his hands all day, on site, in the field. Asking him to sit at a computer and format documents at the end of a long day was asking him to work against his natural rhythm. A mobile-first, quick-capture tool matched how he actually operates.
Thousands of transactions sorted in minutes, not hours
The problem
A self-employed professional had years of bank statements but no clear picture of spending patterns. AI alone can't categorise personal spend — it doesn't know why you bought something. And the idea of going through thousands of rows in a spreadsheet was never going to happen.
What I built
A spend analysis tool where you import transactions and begin categorising a handful manually. After 10–20 quick categorisations (one button press each), the AI learns your patterns and fills in the rest — thousands of transactions sorted in minutes instead of hours. Minimal input, maximum insight.
The result
Complete visibility on spending by category. Clear insight into where to cut costs. Hours of manual work replaced by minutes of guided input. The tool does the heavy lifting — you just steer it.
Why this was built this way: They couldn't face thousands of spreadsheet rows — their brain just wouldn't engage with that kind of repetitive manual task. A minimal-input system where the AI learns from a handful of examples and does the heavy lifting matched their working style perfectly.
Built by someone who gets it
After years at Google and Microsoft and running my own tech consultancy for 11 years, I now build bespoke AI tools for solo business owners. Not for enterprises — for people who need practical help with the stuff that drains them.
I'm a verbal processor. I think out loud. I work in intense bursts. Spreadsheets make my eyes glaze over. Sound familiar? Many of the people I work with are ADHD, dyslexic, or just wired differently. I build tools that work with how your brain works, not against it.
Availability: I work with a small number of clients at a time so I can give each one proper attention.
Ready to Get Started?
Your first bespoke AI tool. Built around how you work, not how software thinks you should.
Get Your First AI Tool Built in 5–10 Days
One-time payment. Typical build: 5–10 days from kickoff.
- Free discovery call — I diagnose why other tools haven't worked for you
- Brain-first workflow diagnosis — how you naturally work vs. how you're being forced to work
- A completely bespoke AI tool — designed and built to match your cognitive style, not fight it
- Deployed into your workflow — integrated where you actually work, not handed over as homework
- Personal walkthrough — so you're confident using it from day one
- 30 days of iteration — we refine it as you use it, because you only know what you really need once it's live
The tool could be a Telegram bot, a web app, a Google Sheets add-on, a Zapier workflow, or something else entirely — whatever matches how you actually work. That's decided in the discovery call.
Real example: Like Jordan's priority engine: it maps their business goals against proven frameworks every morning and surfaces the 3 things that matter today and why. They were scattered across 12 projects, constantly second-guessing priorities. Now they start each day focused on what actually moves the needle.
If you're not saving at least 3 hours a week within 30 days, I'll refund in full — no questions asked.
A junior hire for a month costs £2,000+. A subscription tool you'll abandon costs £50/month forever. This is a one-time investment that works every single day.
Not sure if this is right for you?
The discovery call is free, no commitment. We'll figure it out together.
Not ready to talk yet? Start here.
Download the free guide: The Brain-First Diagnostic: Why Your Tools Don't Work (And What Does)
A simple framework to figure out whether a tool is fighting your natural working style — or working with it. No AI jargon. No theory. Just clear questions that show you where the friction really is.
Let's have a conversation
Book a free 20-minute discovery call. No commitment, no pressure — just tell me what's on your plate and I'll tell you if I can help.
Pick a time that works for you — instant confirmation
Have a specific question first?
Send me a message and I'll get back to you within 24 hours.